How to Write a Great LinkedIn Headline for Job Seekers

What is a headline on LinkedIn?

A headline on LinkedIn is a section at the top of a LinkedIn profile where you can describe what you do or who you are in 220 characters.

It's one of the most important parts of your profile because it's SEO searchable for recruiters, and it shows up next to your name when you comment on posts, giving people a short preview and enticing them to click on your profile.

It can be the difference in getting noticed for not for a job, which is why its significance can't be understated.

Many job seekers make mistakes when creating their headlines:

1. Using uncompelling phrases focused on your need for a job.

2. Not using the entire space.

3. Lack of targeting.

4. Using random and esoteric words and phrases.

5. Just having your current title and company.

How to Write a Great LinkedIn Headline?

Include keywords for specific roles, industries, outcomes, KPIs, and types of companies you help. Reflect who you WANT to become, not just who you've been in the past.

Use templates and a process from the FREE LinkedIn Headline Builder to create your own: